He said the community of businesses ― including the breweries and bars like Municipal Brew Works, Fretboard and Casual Pint, and the megacomplex of Spooky Nook at Champion Mill ― sold them on the location.
“For us, it was kind of a good location. We’re still close to here (in Sharonville) but far enough away,” Collins said.
Hamilton Mayor Pat Moeller said during the State of the City Address earlier this year that Third Eye Brewing’s increase in barrel production, along with offering craft beer and food (a sous chef from Sharonville will lead the kitchen in Hamilton), “adds another chapter to Hamilton’s rich brewing and entertainment history. Making great beer is part of the history of Hamilton.”
Collins and his co-owner Thomas Schaefer said they plan to keep the “groovy, psychedelic kinda vibe” Third Eye is known for, but as a second location, the Hamilton building “needs to have its own unique character.”
And the building, a former Pepsi bottling plant, already lends itself to having lots of character. However, Collins said, they were not able to keep the art deco façade because it was structurally unsound and was never going to be allowed to stay.
Removing an art deco façade wasn’t ideal, but “we’ve tried to keep as much of the building that’s structurally sound as possible.”
Collins said one of the biggest draws to expanding into the former Pepsi plant was seeing the place.
“We’re a bit out of space, especially for a production facility,” he said. “We were looking for a building that had a lot more capacity for us from a production point of view. That was a primary driver in general.”
The new 21,000-square-foot facility will give Third Eye Brewing around 10,000 square feet for an expanded production facility, Hamilton officials said. This space will not only increase production but allows for growth.
The new brewery will have a covered outdoor patio and full kitchen and have space for private events.