Analysts also organized the deals into 11 product groups, including apparel/accessories, consumer electronics, appliances, jewelry and toys.
Of the 35 retailers examined, Belk ranked first in the best places to shop on Black Friday list, offering an average discount of 68.9 percent, up from 62.8 percent last year.
JCPenney came in second, with average discounts at 65.1 percent.
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Here are the 10 best places to shop on Black Friday, according to WalletHub:
And the top three retailers for each category:
Apparel and accessories
Computers and phones
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Consumer packaged goods
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Books, movies and music
Video games software
Other product categories
According to WalletHub, the majority of discounts are concentrated in apparel and accessories, followed by computers and phones. Jewelry will be the hot-discount product this Black Friday.
More about the ranking and its methodology at WalletHub.com.
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