‘Jungle’ Jim Bonaminio goes on pop-up tour around Cincinnati in honor of market’s 50th anniversary

Fairfield business owner hands out gifts in appreciation of local support.
"Jungle" Jim Bonaminio hit the streets of Cincinnati on a bus tour to say thank you for "50 Years of Imagination." CONTRIBUTED

"Jungle" Jim Bonaminio hit the streets of Cincinnati on a bus tour to say thank you for "50 Years of Imagination." CONTRIBUTED

“Jungle” Jim Bonaminio hit the streets of Cincinnati on Wednesday to celebrate “50 Years of Imagination” by surprising the city with a “banana bus,” tour, which made stops across the city.

“I’m so glad we took the time to do this. When I first started this dream, I would have never expected it to lead me here 50 years later,” said “Jungle” Jim Bonaminio, founder of the iconic Jungle Jim’s International Market.

The pop-up tour, created with Cincinnati Metro at the Cincinnati Museum Center, brought Bonaminio, his wife Joani and Mark Borison, host of the Jungle Jim’s Podcast, downtown to meet fans and community members.

“Jungle,” dressed in his famous wizard outfit, toured the city, and he made stops to talk to people along the way. He also handed out giveaways and thanked the city for 50 years of business.

The mega retailer started with a produce stand in Mariemont before expanding to Hamilton, Fairfield and Eastgate.

“I’m coming back to Cincinnati for my 50th tour,” Bonaminio said.

“This gives me a good opportunity to say thanks to people,” he said.

Bonaminio and his team visited Cincinnati Museum Center, Cincinnati Zoo & Botanical Garden, Washington Park and Fountain Square, where he handed out limited-edition tote bags and gift cards.

“Jungle headed back to the streets like he did in 1975 to thank the city for 50 years,” said Zack Cobb, creative director at Jungle Jim’s International Market. “He wanted to give back to the city.”

Throughout the day, Bonaminio interacted with people like he did at his original fruit stand.

“Whether you’ve worked at the store, you’ve shopped it, or you told someone about Jungle Jim’s, we want to thank you Cincinnati. Cheers to the next 50 years,” said Cobb.

With locations in Fairfield and Eastgate, Jungle Jim’s International Market sells more than 180,000 products from around the world, along with food demonstrations, store tours, boutique shops, restaurants and more.

In September, the Bonaminio family was honored at a ceremony as this year’s Hall of Fame Family Business.by the Goering Center for Family and Private Business.

To celebrate the 50th anniversary, there is a 50 Years of Imagination Tote, a Jungle Jim’s Fruit Stand fruited wheat ale brewed in conjunction with HighGrain Brewing Co, a Limited-Edition Jungle Jim’s LEGO® set and more.

For more information go to junglejims.com.

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