Rob Reiner's Spinal Tap scene inspired Elon Musk's Tesla

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Elon Musk likes big things. So maybe it isn't a surprise that the serial entrepreneur believes nanotechnology is “BS.” The term was coined in 1965 by Richard Feynman. It refers to the manipulation of matter on an atomic, molecular, and supramolecular scale. So, teeny tiny. It has been praised as an innovative way to create materials and devices with various applications. But it also raises red flags about toxicity, environmental impact, and effects on global economics. But Musk doesn’t seem bothered by the idea of out-of-control self-replicating cyborgs consuming all biomass on Earth. Instead, he claims that because nano “applies to everything,” it “therefore means nothing.”

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“These go to 11.”

The classic “This Is Spinal Tap” line was completely improvised, just like the rest of the mockumentary which launched the genre.

“That now has become part of the vernacular,” Rob Reiner told PeopleTV’s “Couch Surfing” host Lola Ogunnaike about the immortal moment when Christopher Guest’s fictional rocker, Nigel Tufnel, explains to Reiner’s character that their amps are specially designed to go “to 11” for extra intensity.

But how do you know when a movie moment has truly transcended the cultural consciousness? When Elon Musk adds it to his Tesla design, of course.

“When Elon Musk first created the Tesla, I was at a party, he brought this car in,” Reiner recalls. “He said, ‘Let me show you something.’ He sits me down in [the Tesla], shows me the radio, and the thing goes up to 11. That was like the coolest thing.”