Ford F-150: View from the top still grand

The new F-150 earns 2018 Motor Trend Truck of the Year for the fifth time. Judges cited overall towing capability, advanced technology functionality and powertrain performance among their favorite F-150 attributes. Metro News Service photo
Caption
The new F-150 earns 2018 Motor Trend Truck of the Year for the fifth time. Judges cited overall towing capability, advanced technology functionality and powertrain performance among their favorite F-150 attributes. Metro News Service photo

The new F-150 earns 2018 Motor Trend Truck of the Year for the fifth time. Judges cited overall towing capability, advanced technology functionality and powertrain performance among their favorite F-150 attributes. Metro News Service photo

Major exterior freshening across the lineup includes new grilles, bumpers, headlights, tail lamps, tailgate outers, wheels and more. Interior updates on XLT Sport, XLT Special Edition, Lariat, King Ranch, Platinum and Limited trucks include color and material changes for seats, instrument panel and console trim. Ford photo

Heavy is the head that wears the crown. This revised saying from a famous Shakespeare line carries meaning for Ford, thanks to the wild success of its full-size pickup truck, the F-Series.

The F-Series has been American’s top-selling pickup for more than four decades and the most popular vehicles in this country since 1986. Think about that. I was a kid when this trend started and kids weren’t yet born. Yet we all love pickups.

Now in its 13th generation, the F-Series rules the road. We are going to focus on the most popular of the line today, the F-150, that has expanded from being a working man’s truck to utilitarian transportation with the creature comforts of a sedan.

For 2018, the F-150 comes in six primary trim levels with additional special derivatives, three cab styles, three bed lengths and four engines. The beginning price point is $27,705 for the XL trim and ascends to more than $60,000 for a Limited. Detailing all these options and trims would turn this report into a novel so we will focus on the test truck, a 4x4 SuperCrew Platinum version with a short bed.

This is no bare-bones mode of transportation. The engine is a revised 395-horsepower, 5.0-liter V8 that pairs with a 10-speed automatic transmission.

Acceleration is rapid in relation to its size. The ride quality is commendable with only the bumpiest of pavement causing jitters. Even the mileage — 22 mpg on the highway — is acceptable.

Best of all with the SuperCrew is the ability to comfortably transport five people, six if the front has a bench. The base price for our tester is $57,580 and for that you should expect a few amenities. Right off the bat the one that is best received are the power-deployable running boards that allowed my former truck-driving father to easily access the cabin.

There are plenty of other standard features, including a navigation system that can be operated via touchscreen or voice, heated rear seats (front-row passengers get heating and cooling seats) and heated steering wheel.

Safety features that are added at this level are blind-spot information system and reverse sensing system. A few options of note present were a twin-panel moonroof, 360-degree camera and tailgate step. I told you there are creature comforts.

Like other domestic brands, Ford has long been under an international barrage of its cars and SUVs. When it comes to the F-150, though, all competition continues to follow the leader.


2018 FORD F-150 4x4 SUPERCREW

  • Price/As-tested price………………… $57,580/$63,800
  • Mileage…………………………………… 16 mpg/city; 22 mpg/hwy
  • Engine……………………………………… 5.0-liter V8
  • Horsepower/Torque…………………………… 395 hp/400 lbs.-ft.
  • Drive wheels……………………………………… 4-wheel drive
  • Final assembly point……………………………………… Dearborn, Mich.

About the Author