Sephora will sell nearly 50 brands, including makeup lines such as Make Up For Ever, NARS, Sephora by OPI, LORAC and Smashbox. Skin care, hair care, and fragrances will also be offered at the beauty store, in addition to Sephora’s own collection of makeup, tools and accessories, bath and body products and a skin care line.
Hours at Sephora inside JCPenney, 3459 Princeton Road, will be Monday through Friday 10 a.m. to 10 p.m., Saturday 9 a.m. to 10 p.m., and Sunday 11 a.m. to 8 p.m.