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Beginning March 4, Yes Way Rose’s rosé wine will launch first at Target stores nationwide for $12.99.
“Based on the incredible success we’ve seen in our adult beverage business, we were really excited to learn that Yes Way Rosé was introducing their first wine. We think our guests will be equally excited to find this new option at Target, just in time for rosé season,” said Mark Tritton, executive vice president and chief merchandising officer of Target.
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