Happy birthday: Original Gerber baby turns 90
“It was a big surprise when we won,” Kristen Shines said. “We haven’t told our family and friends yet. I’m bursting! It’s a harder secret to keep than when I was pregnant.”
“He’s not going to want to talk to us anymore,” Devin Shines joked.
“This year, the judges loved Riley’s expression and how well he captured their attention through a simple photograph,” Robyn Fitter, Gerber’s senior promotions marketing manager, said in a news release. “We are all thrilled to name Riley as our 2017 Spokesbaby!”
Riley and his parents were awarded a $50,000 cash prize and $1,500 in Gerber Childrenswear, and Riley will be featured across Gerber's social media platforms. He will also have the chance to be featured in a Gerber ad.