The Red Sea will have a different connotation once a flood of hundreds of Santas hits West Chester Twp. next month.

Paul Heintz, owner of Mojo Running, is sponsoring the first-ever Santa Suit 5K Fun Run, kicking off at 11 a.m. Dec. 16 at The Streets of West Chester.

Heintz said he first encountered running Santas while participating in the Las Vegas Great Santa Run three years ago. He said after the race, runners stayed in their Santa suits and patronized the local retail and food merchants.

“It was a great feeling, sitting there eating my sandwich in a Santa suit and seeing a sea of red,” Heintz said. “If you’re looking for a jolt of holiday spirit, come join us.”

Heintz said the Santa Suit Fun Run will begin and end at The Streets of West Chester. The race isn’t competitive, but there will be a clock at the finish line for runners to check.

“It’s about getting people and families out to get holiday spirit,” Heintz said. “The intent is to drive people to the businesses.”

Heintz said back in March he purchased enough Santa suits to pass out to the first 500 registrants — he said about 250 people have registered already.

Pre-registration is $35 until Dec. 7; and then increases to $40. Those interested can register online at www.registrationspot.com; or in-person or by mail to Mojo Running, 8777 Cincinnati Dayton Road.

All proceeds from the event will benefit Reach Out Lakota, a local nonprofit food and clothing pantry. In addition to the race, participants can enjoy pictures with Santa, Christmas music from the Lakota West band, cookies and cocoa and door prizes.