Hungry residents in western Michigan are getting dockside deliveries thanks to the ingenuity of a 16-year-old, who brings food to his customers via jet skis.
Emerson Asselta was a bus boy at the Bostwick Lake Inn in Rockford, Michigan, last summer, WXMI reported. This summer he opened his own business and is delivering the resort’s food to different homes and boats around the lake.
So far, business has been good.
“It's a new thing that nobody has ever seen before,” Asselta told WXMI. “Once people see it the first time they want to keep ordering.”
Asselta delivers food to more than 200 homes every Thursday through Saturday from 5 p.m until dusk. The restaurant tacks on a 20 percent service charge and a seven percent delivery fee, but that has not stopped customers from ordering.
“A lot of people will tie up their boats and throw parties out there so I go out there too, but yeah it's been going good,” Asselta told WXMI.
Asselta said he got the idea for the business last summer.
“I Google-searched ‘jet ski pizza delivery service’ and nothing popped up,” Asselta told WXMI.
For a few hours each week, he gets to enjoy his jet skis and makes money at the same time.
“I get to pick my own hours, I get to wear whatever I want, I don't have to wear a uniform,” Asselta told WXMI. “It's awesome. I get to be on a jet ski all the time. I get to fly.”